1. Introduction
Reading Transport LLC (“we,” “us,” or “our”) uses cookies and similar technologies to ensure our website functions properly, to improve user experience, and to comply with applicable laws in the United States, including the Federal Trade Commission Act, the FTC Safeguards Rule, the New York SHIELD Act, and the Pennsylvania Breach of Personal Information Notification Act.
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow us to recognize your browser, store preferences, and provide a more personalized and secure experience. Cookies may be temporary (session cookies) or persistent (stored until deleted).
3. Types of Cookies We Use
- Essential Cookies: Required for core website functionality such as booking forms, security features, and navigation.
- Performance Cookies: Collect anonymous data about how visitors use our site to improve speed, usability, and reliability.
- Functional Cookies: Remember your preferences (language, location, login details) to provide a tailored experience.
- Advertising/Marketing Cookies: Track browsing habits to deliver relevant promotions and measure campaign effectiveness.
- Analytics Cookies: Used by trusted third parties (e.g., Google Analytics) to understand traffic and usage patterns.
4. How We Use Cookies
We use cookies to:
- Enable secure booking and payment processes.
- Improve website performance and user experience.
- Analyze traffic and usage patterns for service optimization.
- Provide personalized content and targeted offers.
- Comply with legal and regulatory requirements.
5. Third-Party Cookies
We may allow trusted third parties, such as analytics providers and advertising networks, to place cookies on your device. These third parties are subject to their own privacy and cookie policies. We encourage you to review their policies for more information.
6. Your Rights and Choices
Under U.S. law and state regulations, you have the right to:
- Accept or reject non-essential cookies.
- Manage cookie preferences through your browser settings.
- Request information about how your data is processed.
- Withdraw consent for marketing or analytics cookies at any time.
Please note that disabling cookies may affect certain features and functionality of our website.
7. Data Security and Compliance
We implement safeguards consistent with the FTC Safeguards Rule to protect information collected through cookies. Data is stored securely, used only for legitimate business purposes, and never sold to third parties.
8. Breach Notification
In the event of a data breach involving cookie-related information, we will notify affected individuals promptly in accordance with the New York SHIELD Act and the Pennsylvania Breach of Personal Information Notification Act. Notifications will include details of the breach, affected data, and steps taken to remediate.
9. Updates to This Policy
We may update this Cookie Policy periodically to reflect changes in law, technology, or business practices. Updates will be posted on our website with the revised effective date. Your continued use of our website constitutes acceptance of the updated policy.
10. Contact Us
Reading Transport LLC604 Fern Ave, Reading, PA 19611
Phone: (484) 529-9414 | (610) 929-2979 | (347) 289-7646
Email: privacy@readingtrans.com
Website: www.readingtrans.com